Business and entrepreneurship can be more sustainable in terms of society and the environment. In addition to nature and the environment, it is beneficial for all members of society when businesses become more sustainable. Environmental friendliness and sustainable development do not signify that humanity should give up on business and entrepreneurship, but in fact that we should search and find more sustainable solutions now that the world population is growing almost exponentially.
It is wrong to claim that environmental decisions made in a sparsely populated country like Finland would not have any significance on a global scale. As a matter of fact, Finland should as an innovative and leading world democracy be a pioneer in terms of sustainable solutions in regard with the climate and the environment, unless Finland wants to stagnate and fall behind global development.